If you are still in the process of building your marketing and advertising campaign, needing to give due consideration to all available and suitable materials that can be placed in your cupboard, you can look at this so long. By using these brief features of duratrans, you can see if this set of photographic and printing techniques tick all or most, or even just some, of the boxes in your business dialogue box.
The features of this series of photographic development and printing include being a cut above the rest in terms of pricing, quicker turnaround times than ever before, the continued imposition of backlit restrictions, the best practice of utilizing this process for public display advertising and point of purchase displays, responsible use for lighted wayfinding messaging and with TV translights.
The price bar has been set higher than other photographic and printing techniques mainly due to the amount of skills and specialized printers required. But turnaround times have greatly improved since the process’s advent in the late seventies. Traditional graphic design processing can take two to four days of production time but through using the fastest printers available today, jobs can be completed within a day.
But backlights need to be available in order to enhance the photo print’s appearance. Distortion is the result of backlit restrictions. The best graphic displays in the public space are developed from the use of the duratrans techniques. Diffused light allows for these public displays to be well illuminated. They are also being used more sustainably today. Just a few light bulbs are required, resulting in lower energy costs for the client who rents or owns the display space.
Point of purchase displays are quite common in supermarkets. Illuminated signs hang strategically above the cashiers’ point of reference. Store owners enjoy using this form of signage because they are confident that it will be noticed by their customers. Moving away from marketing and advertising, it is pleasing to note the use of duratrans for creating public awareness. Most airports and railway stations are taking advantage of the duratrans display technology.
The use of TV trans-lights is quite fascinating. The backgrounds created behind TV news anchors and talk show hosts are illuminatingly realistic. It is as though you, as the viewer, are hypnotized. Its use is aesthetically pleasing, allowing for the sensitizing of the more unappetizing messages of the news of the day.